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Seattle Mariners Deploy Intelligent Search Technology’s NameSearch® Solution
to Ensure Data Quality
Industry’s Premier Searching & Matching
Technology Provides Data Management Solution for Major League
Baseball Team.
White Plains, NY, May 9th, 2005 - Intelligent Search Technology,
Ltd. (IST), the leading provider of intelligent searching and
matching software,
and the Seattle Mariners, a perennial front-runner in baseball's
American League Western Division, announced today that the Mariners
have deployed IST’s
NameSearch® solution to help in managing the huge amounts of customer
data the team generates from ticket sales and merchandising.
“NameSearch® gives us the most flexibility for integrating searching,
matching, and data deduplication into our customer relationship
applications. IST also provides us with the best customer service
available.” said
Dave Curry, the Mariners’ Director of Information Services. “The
solution integrates seamlessly with our ticketing and merchandise
sales system, and is highly scalable to meet our growth demands.
We are impressed
by the ease of use and the trivial effort necessary to get us
up and running.”
The Seattle Mariners, winners of three American League Western
Division titles, selected NameSearch® to provide the most advanced
and affordable, realtime searching and matching software technology
available in the industry. They will be able to use the
results provided by NameSearch® to
keep their customer data accurate, improve communication to
their customer base and to improve their merchandising efforts.
The organization was able to integrate NameSearch® directly with its
database management system, utilizing the product’s flexible API’s.
The NameSearch® implementation was executed quickly and with ease,
in large part due to the outstanding technical support and helpful software
tools provided by IST.
“We are honored to add a prestigious major league team like the
Seattle Mariners to our ever-expanding roster of top-notch clients.
Assisting our clients with the management of their business critical
data is something
we take very seriously. We are confident that our NameSearch® technology
will drive increased business value from the organization's customer
data", said Richard Wagner, President of IST.
“NameSearch®’s ultra-scalable technology will help the Mariners
as they continue to lead Major League Baseball in utilizing state-of-the-art
technologies to manage their front office and their data-intensive
applications in particular,” Mr. Wagner added further.
About the Seattle Mariners
Established in 1977, the Seattle Mariners constantly demonstrate
the leadership and spirit that exemplifies America’s national pastime.
They hold three Division titles, and consistently compete in League playoffs.
Playing in Seattle’s Safeco Field, the Mariners have been home to
baseball stars such as: Hall of Famer, Gaylord Perry, Alvin Davis, future
Mariners announcer Dave Henderson, Jay Buhner, Randy Johnson, Alex Rodriguez,
Edgar Martinez, Ichiro Suzuki, and Ken Griffey, Jr. More information about
the Seattle Mariners is available at http://seattle.mariners.mlb.com.
About Intelligent Search Technology
Founded in 1993, Intelligent Search Technology, Ltd.
(IST) has devoted its resources to the development of the fastest and
most accurate data searching and matching software. IST is a privately-held
company and has shown continued growth since its inception. With the development
of MerlinMerge® SpeedPro (duplicate detection, merge purge software),
CorrectAddress® (address verification and address correction software)
and ISTwatch© (OFAC compliance and terrorist searching software)
IST continues to develop and market core technologies used for
data management and retrieval of information from large systems running
under diverse
hardware and software platforms.
IST News
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